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エアゾールバルブ/Aerosol Valve プロダクト/Product デザイン/Design

NEW WORLD OF THE SWAYK

ミタニのプロダクトデザイナータキザワがデザインしたTWO WAY ACTUATOR SWAYK(スワイク)

元々は展示会などでSWAYKを紹介できる動画を製作する予定だったが、ミタニPR担当者がSWAYKのデザインに感銘を受け、もっとかっこよく今まで感じてきたスプレーの概念を打ち破る作品にしようと、若き映像クリエイターSORAと共にジャンルにとらわれないクールで未来感ある映像を製作。

WEBと一部展示会でしか見ることができないNEW WORLD OF THE SWAYKを是非ご堪能ください!

Two-way actuator SWAYK, designed by TAKIZAWA, Mitani’s product designer

Initially, we had intended to produce an introductory video for the exhibition. But the PR person at Mitani was so impressed with SWAYK’s design that we decided to make a video that was cooler and would break down the stereotyped spray product. So we worked with a young video creator, SORA, to create a cool, futuristic and genre-busting video.

Please enjoy the NEW WORLD OF THE SWAYK, which can only be seen on the web and at some exhibitions!


差し込む光線がSWAYKを新しい世界へと導く
The rays of light lead SWAYK to a new world.



Click here to read more

How to use SWAYK


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